OutThink is a Cybersecurity Human Risk Management Platform.
From March - August 2024, through employment with durhamlane, I developed a series of creative adverts for LinkedIn to direct potential customers to their demo page.
OutThink
Role
Lead Graphic Designer
Year
2024
durhamlane Client
OutThink
Going Retro
What happened?
I was tasked to develop a cyber security-themed ad carousel. Styled like an arcade videogame, the creative concept revolved around the user/prospect following OutThink's cyber security 'champions' as they battle the game's 'bosses' representing various cyber threats.
To reach this result, I used my knowledge of generative AI to create the crude foundations of each image. Then, with plenty of Photoshop, hand drawing and manual editing - I pixelated these images to achieve that classic, retro look.
Something’s Fishy
What happened?
To raise awareness of the increase in phishing scams, I took a literal approach with a concept to "catch" people’s attention – depicting phishing cyber-criminals as fishermen! I used meme-style humour to cut through the noise and resonate with audiences in a saturated market.
Like what you’ve seen?
If you’d like to see more or want to chat, leave your details here and I’ll get in touch!
Alternatively…
You can contact me at:
Email: richie.x.miller@gmail.com
Mobile: +44 (0)7964786958